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Saturday, February 14, 2009

Avoiding the Buying Impulses

By Paul J. Easton

In today's difficult financial situation, we should reduce our expenses and replace expensive activities with cheaper ways of doing things. To start curbing your appetite for spending, start getting rid of debt by temporarily avoiding certain buying impulses.

Strolling around the mall without a clear plan in mind to do there is giving you so much exposure to certain buying impulses. Plan your shopping ahead of time and keep in mind a budget. With planned trips to the mall, you will most likely have lesser impulse buying or totally get rid of it.

Don't order from catalogs for now. With every order from catalogs, your name gets sold to other catalog companies. This is the reason why your mail is getting more catalogs every time. Catalogs serve as visual reminders of all the stuff companies can advertise and you could potentially buy. This is regardless whether you really need them or not. Unfortunately, most people can't resist the temptation of ordering from them.

Starting now, opt out from newsletters and junk mails to reduce the number of catalogs. If you still receive catalogs, request every catalog company to remove your name from their mailing list. With this plan, you will not anymore receive pesky and unsolicited mails which distract you from your everyday life goals. And in the long run, you will resist the buying impulses and save you more money.

Reduce the surfing in the net by skipping the visits to online stores. This situation is the same with catalogs; online stores stimulate your buying desire. If you plan to shop online, have a list before surfing the net. And stick to it.

Our addictions to spending start with advertising messages bombarded everyday from multiple media ranging from television to billboards. Be aware and let the first line of defense be on guard.

Those are ways to taper down your buying impulses. Keep satisfied with what you have. If you can't have what you want, maybe you can want what you have.

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