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Thursday, November 27, 2008

How To Leverage Web 2.0 To Get Top Rankings

By Brian Armstrong

You may have heard about social networking or social media marketing. These are basically websites that you can use to give people information about your site and do so in a way that you can targeted traffic back to your site. The best way to learn this social marketing is to actually do this yourself on your site.

The first step to any of this is to get your website blog post completed or your article done or any page on your website ready for your target audience. Once the page itself is done and ready to be "bookmarked". This is a simple process of adding links back to your page.

Once you're ready to go with your blog post or article, you'll need to setup new accounts with the social bookmarking sites you can find on socialmarker.com. The advantage of using a service like this is that you'll be able to bookmark your articles or blog posts with one main website instead of having to repeat the process and visit multiple websites with each bookmarking process.

There are a few different components to these bookmarking sites that you'll need to consider. The first thing that you'll be prompted with is the title. Ideally this title is going to have your main keyword phrase in the title itself. However, the title should match the title of the blog post or article.

Your description is one of the more important things you'll include in these bookmarks. The main reason is because the description is usually what is going to get those clicks back to your website. This means your description should have a strong call to action that gets you clicks.

The url or web address that you're prompted for should be relatively self-explanetory. In any case, you need to make sure that you're using the web address of the exact blog post instead of just the main domain name of the website.

The tags are a vitally important part of the process because not only will your tag page get ranked for the "low hanging fruit" keywords, but it will also get ranked for the more competitive keyword phrases. Several of these bookmarking sites have a lot of authority in the eyes of the search engines which means that their tag pages have the ability to rank well, especially when you use the less competitive keywords as your tags.

These social bookmarking sites are a great way to get relevant links back to your sites and depending on which ones you use will have a very high "authority" in the eyes of the search engines. These sites can also help you generate a significant amount of traffic all by themselves. The majority of these sites also allow you to create profiles in which you can usually add links to whatever site you want to as well which will also help with the search engines and your overall traffic strategy.

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